Collider

An ice-breaker and idea-booster for people in mid/big-size groups

Boosting the progress of meeting new friends & sparking innovation thoughts.
Embedded into exist system, Easy access, Light

| role

Product Designer (UX & UI)
Ideation, information architecture design, user flow design, interface design, interaction design

| tools

Sketch, draw.io, Photoshop, Illustrator, inVision

| team

Eason Pan, Kewei Li

FACTS

"Today’s offices don’t encourage us to mingle, but that’s what creativity and productivity demand."  -HBR

"In silicon valley,  the tight correlation between personal interactions, performance, and innovation is an article of faith, and innovators are building cathedrals reflecting this. Google’s new campus is designed to maximize chance encounters."

"Digital communication can’t replace face-to-face interaction."

PROBLEMS

Lack of channels to get connections to people in mid/big-size groups

REFRAMING THE PROBLEM

After we did research and interviewed several people, we mapped out the concerns people had and categorized them.

We found the root problem is people don't feel comfortable to use public social media platforms to arrange some small talk within their organization. And also they consider it takes too many efforts for just a short time talking.

seeking solutions

How might we leverage fragmented time, like a coffee break, smoke break, which are usually less than 15 minutes?

How might we make people feel safer and more comfortable to meet others?

USER JOURNEY FRAMEWORK

VALUE PROPOSITIONS

| For Employees
Collider is a safe and easy-to-use channel to connect employees in different departments together.

It helps them leveraging fragmented time; publishing needs or helps with time and in their familiar location, finding people share common interests.

| For Organizations
Collider is an idea booster which helps their employees expend ideas and network, making the whole organization stick together.

INFORMATION ARCHITECTURE

Considering collider as a complementary tool of the existing App in business, we tended to make it light.

INTERFACE DESIGN

REFLECTION

During the design process, we researched and dug deeper to reveal the problems behind the surface. We focused on main features which can bring most of the value to users. We embraced the user-centred design approaches to craft simple but useful product.

After I got involved in an AR project, I found that using AR technology for indoor navigation could be a potential solution for people to find an unfamiliar location easier and more accurate.

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